consulting and business coaching
FOCUS ON PRICE, PRODUCT AND CUSTOMER EXPERIENCE
Helping you earn what you deserve and deserve what you earn.
While your main focus is on value creation - The Value Venture is here to help you with the art (and science) of aligning the other key value elements: value perception and value capture.
Understanding customer needs, delivering the value they require and charging the right price sounds obvious and potentially straight forward but all too often we see companies out of balance – either charging too much for a service that is not delivering appropriate value or leaving money on the table by not considering real willingness to pay.
While simply increasing the price might be the obvious way to drive revenue growth, short term thinking in pricing can lead to long-term decline. At the Value Venture we take a bird's eye view of the business considering how the company communicates the value proposition, the experience delivered to the customer, the sales approach and the customer targeting. We work with you to develop practical solutions to optimise each of these areas.
a pragmatic approach
After understanding the needs of a specific project, the right people for the team will be brought together ( The Value Venture flexes resources depending on experitise required)
Starting with scenario assessment we quickly drill down to the real issues causing stagnating growth, underperformance or simply missed opportunity for profit. We work with clients to define and implement practical solutions that will truly turn the needle, improving results and enabling investment for future growth.
The initial, exploratory stage usually consists of workshops, interviews and data analysis. Identified issues are then assessed with the team and prioritised based on impact. We work together to define solutions and develop a no-nonsense plan to get the results.
An assignment can take as little as one day or extend to several months depending on the scope of the project and the complexity of the task at hand. Although The Value Venture works with all sizes across many industries, we will only say yes to a relationship when we understand the value we can add.
As every assignment requires different skills, The Value Venture reaches out to our trusted network of partners to find the right individuals needed to get the job done.
WORKSHOPS
4-hour introductory workshops designed to help you navigate the intricacies of value-based pricing. These include:
Identifying your value
The fundamentals of value based pricing
How to balance the value equation
BOOT CAMPS
Fun and intense boot camps designed to address the key challenges of value capture. Can be held in unexpected locations (eg. winery)
Tailored to small groups with similar challenges
Suitable for entrepreneurs or SMEs
Walk away with practical solutions for growth
BESPOKE CONSULTING SERVICES
Workshops and consulting services tailored to address your specific needs.
Our expertise include:
Price setting and price management
Portfolio optimization
Customer experience
Communication of value
Do our potential customers fully understand our real value - are we targeting and communicating correctly?
Do we truly know the value our customers place on our product or service - are we pricing according to that value?
Do our customers experience the value at every touch point? Do we live it?
Value Venture Consulting helps you find that profitable equilibrium between the value your company delivers, the value you communicate and the price you charge.
Achieving this balance is the key to achieving long term SUSTAINABLE GROWTH.
